Although 2010 was not a particularly memorable year for movies, it was an unusually terrific year for animated features. With Toy Story 3, Tangled, How to Train Your Dragon and even Megamind generating impressive acclaim and tremendous box office, 2010's animated offerings continued to demonstrate that cartoons are not just for children. But the dark horse of 2010's summer animation derby was Despicable Me, the first of many animated feature films from Illumination Entertainment. Written by Cinco Paul and Ken Daurio (2008's Horton Hears a Who!), Despicable Me is also the directorial debut for Chris Renaud and Pierre Coffin, both of whom previously worked in animation (Renaud was a storyboard artist on Robots and a couple of Ice Age sequels) before joining Illumination. Admittedly, with a comparatively meagre $69 million budget, the animation is not as polished compared to Toy Story 3 or How to Train Your Dragon (or even Shrek Forever After), and the feature lacks the dramatic relevance and poignancy of Pixar's regular output. Nevertheless, Despicable Me delivers what counts: it has heart, clever writing, and many big laughs.

Veteran supervillain Felonious Gru (Steve Carell) believes that he is the world's best supervillain, but the recent theft of Egypt's Great Pyramid of Giza by Gru's rival, Vector (Jason Segel), leaves him feeling inadequate and humiliated. Hoping to one-up Vector, Gru devises his greatest scheme to date: shrinking and stealing the moon. When he approaches the Bank of Evil to provide financial assistance to complete the scheme, bank president Mr. Perkins (Will Arnett) directs him to procure a shrink ray first. Working with elderly gadget mastermind Dr. Nefario (Russell Brand) and his trusty, crafty yellow Minions, Gru manages to steal the shrink ray from a Southeast Asian research base, but Vector ambushes the crew and takes it. Looking for ways to gain access to Vector's secure fortress to reclaim the shrink ray, Gru notices that his rival buys cookies from three orphan girls: Margo (Miranda Cosgrove), Edith (Dana Gaier), and Agnes (Elsie Fisher). In desperation, Gru adopts the three girls and hopes to use them as a Trojan Horse to distract Vector while he steals back the shrink ray. However, Gru soon bonds with the girls as he finds himself enjoying the lifestyle of a father, which diverts his attention from his moon heist and draws the ire of Dr. Nefario, who is concerned about distractions.
There is no better word to describe Despicable Me than "cute." It is almost unbearably cute: the Minions are cute, the orphans are cute, and Elsie Fisher's line deliveries are impossibly cute, saying things like, "He's so fluffy, I'm gonna die!". As with every good animated movie, Despicable Me includes simpler gags for the kids (including a Fart Gun and the orphans ruining Gru's presentation with a picture of him on the toilet) and sly jokes that only adults will understand. Indeed, the script features a darker brand of humour than the average family film - for example, after a spike-laden coffin closes on Edith, a red liquid trickles from underneath, and Gru simply says, "Well, I suppose the plan will work with two"...before he finds out that the spikes only impaled her juice box. Gru has a hilarious mean streak, seemingly cheering up a crying boy with a balloon animal before popping it, and later subtly threatening to kill his neighbour's dog for pooping on his lawn. Furthermore, the picture is refreshingly free of pop culture references, meaning that Despicable Me will not look as dated as certain other animated titles. However, while the animation is colourful and appealing, it is comparatively rudimentary, and it lacks the intricate textures of Pixar and DreamWorks productions. Thankfully, it barely matters because the movie still looks good, and the directors maintain an infectious energy and brisk pacing.

Renaud and Coffin imbue Despicable Me with Looney Tunes logic, going wild with amusingly violent slapstick since none of the characters can actually get hurt. As such, when the kids get a hold of Gru's weaponry, the results are side-splitting instead of depressing. The music is another enormously charming asset - the flick features two standout songs by Pharrell Williams ("Fun, Fun, Fun" and "Despicable Me"), who also worked on the bouncy, jubilant original score. Fortunately, the musician later contributed further music and songs to the franchise. The only real drawback of Despicable Me is that the third act feels formulaic, and the emotional arc is too on the nose. The story's trajectory and outcome are predictable, though this seems like a curmudgeonly thing to complain about since this is a family movie. At least Gru's inevitable transition from a supervillain to a father figure is funny, believable, and, yes, even heart-warming. Naturally, the picture lacks the maturity of Toy Story 3, but the film neither bores nor insults mature-age viewers, which is a big compliment for an animated family movie.
A visual blend of Uncle Fester from The Addams Family and Danny DeVito's Penguin from Batman Returns, Gru is one of the most interesting and memorable animated characters in recent memory. On that note, the character designs across the board are iconic, with Gru, the Minions, Dr. Nefario and Gru's daughters looking instantly recognisable - hell, the Minions are probably the single most over-merchandised animated characters in history. Luckily, the voice cast gives vivid and engaging life to the characters, ensuring their voices are rich with personality. Steve Carell's vocal performance is excellent, with the actor's Gru voice a self-proclaimed mix of Ricardo Montalban and Bela Lugosi. Meanwhile, the three orphaned girls are derivative but charming, with Miranda Cosgrove (School of Rock, Drake & Josh) the most notable of the actresses. Meanwhile, Vector is a great villain - his actions carry an almost childlike mentality, and his boastful nature makes you want to see him get his comeuppance. Jason Segel's plucky and spirited vocal performance is a perfect fit. Russell Brand also lends his voice to the cast, and he is practically unrecognisable as Dr. Nefario.

Despicable Me is almost the complete package with its immense visual wit and combination of humour and heart, but it does fall short of perfection due to its slavish adherence to formula, particularly during the third act. It remains a hugely entertaining animated movie and an instant classic that does not diminish with age, and its flaws only emerge when it is placed alongside the best movies from within the animation realm. With the feature generating numerous sequels, a few Minion-centric spinoffs, short films, a web series, and a major media brand in general with endless merchandise of all shapes and sizes, it is refreshing to rewatch Despicable Me, which remains the strongest instalment in the franchise so far with its clean, engaging storytelling and sharp wit.
7.7/10