Gamer is essentially the Death Race of the videogame world, topped off with a hint of social satire and filtered through the distinct filmmaking lens of Crank masterminds Mark Neveldine and Brian Taylor. There is a sci-fi twist, however - the gamers of the story do not control artificial avatars in a computer-generated environment, but are instead given full control over real flesh-and-blood human beings. To be sure, Gamer excels when it's locked in frenetic action mode, but the flick is less successful whenever the bloodshed halts, with the half-baked narrative leaving a lot to be desired.

In an unspecified future, virtual reality videogames are enormously popular. Owned by wealthy media mogul Ken Castle (Hall), the videogame Slayers lets players control the body of a death row inmate who's sent into a hellish warzone. The condemned prisoners volunteer to participate in the game, as they are promised their freedom if they survive 30 rounds of violent warfare. One warrior named Kable (Butler) is getting close to earning his freedom, with only a few rounds left to survive before he can return to his family. Knowing that Castle will not easily let him go, Kable asks the gamer who's controlling him, Simon (Lerman), to set him free during a battle. Staging an escape, Kable sets off to find his wife Angie (Valletta), who's a participant in Castle's other virtual reality game, Society. Helping Kable is a controversial group of hackers who called themselves 'Humanz'.
Neveldine and Taylor's script for Gamer is more ambitious than their efforts on the Crank movies. It's a satire which explores society's current love affair with both reality television and interactive videogames like The Sims, World of Warcraft and Second Life. Gamer also recognises that, when online, gamers can become anyone that they want thanks to internet anonymity. This is emphasised by the fact that Kable's attractive wife is seen being controlled by a disgusting fatty. The satire is easy and obvious, to be sure, but it is amusing, and it affords the film some sense of thoughtfulness. Unfortunately, Gamer carries the earmarks of a motion picture that was mangled in the editing room. The film is lean and mean at around 90 minutes in length, leaving no room for any meaningful dramatic growth. Admittedly, this facilitates effective narrative momentum, but it leaves the picture feeling underdone, with the huge cast of familiar faces (Alison Lohman, Keith David, Terry Crews, Ludacris, Milo Ventimiglia and John Leguizamo are all here) all stuck in thankless supporting roles, indicating that they might have formerly been part of a beefier story.

Gamer is at its best whenever the Slayers competitors enter the combat arena. Visually, the film is a home run; the world of Slayers is excellently-designed, with fantastic abandoned environments a perfect setting for plenty of awesome destruction marshalled by veteran action directors Neveldine and Taylor. The action set-pieces peppered throughout the flick are never short of spectacular. Although the photography is often shaky and the editing is a bit on the rapid side, it's still possible to discern what's happening, and the results are enormously exhilarating. As Gamer was shot with Red One cameras, it looks gorgeous and crystal clear, proving that digital photography is here to stay. Also impressive is the depiction of the other virtual reality game, the Sims-like Society. It's a bright, colourful and stylised world of sex, drugs, wigs and dated fashion.
Predictably, acting is terribly average on the whole, with none of the performers projecting enough gravitas or intensity to make for a proper central anchor to latch onto. Gerard Butler gives it his all, but the material renders him forgettable, as his character has no substance to speak of and Butler is just left to spout generic action movie speak. Michael C. Hall (TV's Dexter) embraced the chance to play the villain here, hamming it up to extremes. At one stage he even does a flamboyant song and dance number, for crying out loud. The rest of the cast is strictly 'meh'; Lohman is attractive but unremarkable, Leguizamo has exactly nothing to do, Crews gets an extended cameo at best, and so on.

In final analysis, Gamer is enjoyable as a switch-your-brain-off action fiesta (especially with the R-rated levels of carnage) but it's also frustrating. Neveldine and Taylor introduce a number of interesting concepts and ideas, but they are at odds with the generic storytelling. It's as if Philip K. Dick mapped out the broad strokes, but the fine details were filled in by much less sophisticated writers. Still, Gamer is not the joyless disaster that critics seem to have dismissed it as. Yes, the film could've been a profound sci-fi masterpiece if it ventured deeper below the surface, but it has a bucket-load of excellent action sequences and the hyper-kinetic style ensures that the picture is never boring.
6.5/10